Eastside Eye Physicians is an exclusive dealer of Rudy Project athletic wear. In 1985, Rudy Barbazza created Rudy Project with the firm conviction to improve the performance of athletes all over the world. His passion was to create the most technologically advanced sports eyewear. Rudy Project products are RX friendly, adjustable, custom-designed and “technically cool” – 2 words that best express the DNA of each and every design carrying the brand Rudy Project. Check out the multiple sports products and variety of lens and frame choices.